When I started my first business as a Virtual Assistant in March of 2017 I had NO FREAKING IDEA that I was not only embarking on the unknown path of entrepreneurship but that I was also going to navigate another new path - inner work.
Here’s the truth, y’all: starting a business will bring out all of your mindset gremlins.
All your enoughness, worthiness, perfectionism and control-freak tendencies and fears will come quickly rolling out of your head and into your business. And if you’re not prepared for them, they’ll run you right on over.
The good news is, you’re so not alone. I don’t know an entrepreneur (or client) who hasn’t struggled with these pesky little mindset gremlins. I most definitely have.
But what I’ve found to be true is that the more we are aware of them, speak about them and get support around then, the faster we can work through them and the quicker we find the success we desire.
While the 4 must-know mindset hacks I’m sharing below are geared towards done-for-you service providers, they’re applicable to any online business owner.
#1. Accept that you’ll never be perfect at #allthethings.
As a DFY service provider, your job is basically to be a Jill of all trades, right? You may have a niche or specialty, but you’re still expected to know a little bit about a lot of things. And THAT is what makes you so good at your job. Because someone can hire you for support on a wide range of needs.
But what I see with clients so often is that they’re afraid to start the business/promote the business/take on new clients because they can’t do #allthethings perfectly. And so they decide to WAIT until they are perfect before executing and never actually start or scale because...and I need you to come in close for this one...they will never be perfect.
That means YOU will never be perfect. The quicker you release this unrealistic expectation the faster you’ll see results in your business because you’ll be operating from a place of possibility instead of impossibility.
#2. Accept that you WILL screw something up.
I find this little gremlin is especially sticky for my clients who have spent time in the corporate space and culture.
In that space, employees are expected to never screw anything up, always perform perfectly and never make their bosses look bad.
Newsflash my friend: you will screw something up in your business. It may end up being something huge or it may end up being something small. The link you add to an email for a client might be broken OR you may forget to activate an automation in ActiveCampaign. Whatever it is, it will happen.
And you know what’s even better than accepting that it will happen? Realizing that whatever it is, you will figure it out and find your way through it.
If you look at the stories of incredible entrepreneurs all around you what you’ll realize is that they all have stories of screwing something up. But what sets them apart from the folks who don’t actually “make it” is that they don’t let the mistakes stop them, they fail fast and keep on going.
#3. Get comfortable being uncomfortable.
Starting a business is the scariest thing I’ve ever done besides giving birth (and that’s a story for another day!).
For the first few months of my business I cautiously dabbled with uncomfortability. I’d take baby steps into the unknown (with things like learning business accounting and promoting my services) but only did so from a sort-kidda-not-really-uncomfortable place. Know what I mean?
And while my business definitely grew, the real-deal-ally-mcbeal stuff only happened once I jumped straight into the deep end of the uncomfortable pool.
For me, this looked like bringing on my first team member and then 7 more, showing up LIVE on Facebook and Instagram (honest moment: some days I STILL get nervous doing this), starting a second business with my best friend and then letting go of over half my OBM + VA clients to make space for 1:1 mentoring clients.
The real, big, beautiful growth continues to happen for me when I get the hell out of my comfort zone and into the unknown.
What I know now is this: the more I do it, the easier it gets. And you know what? The same is true for you!
#4. Success comes to those who believe it is theirs.
You’ve got to believe it to receive it, y’all. And while this can be so hard in the beginning of your business because you don’t yet have any data or evidence to back your belief up, you still have to do it. Because ain’t nobody gonna believe in you if you don’t first believe in yourself.
I see so many clients who get stuck in a negative thought hamster wheel of non-belief. They want and desire the success, but they just can’t get out of their own heads to cultivate the belief and do the damn thing. For so many, borrowing MY belief that it’s possible (since I’ve done the exact thing they want to do) has been incredibly powerful. I’ve yet to have a client who hasn’t succeeded in starting or scaling their done-for-you business and I know my belief in them and their borrowing of that has so much to do with it.
If you’re struggling in this place, here’s what I want you to do:
Begin using the affirmation I BELIEVE IN MYSELF.
If you’re a lover of pen + paper like I am, write it down each day somewhere where you can see it often. I write my affirmations at the top of my notebook daily. If speaking is more your thing, say it to yourself in the mirror each time you walk to the restroom.
Sometimes, the repetition of words is all that’s needed to push you over the edge of belief.
And, if you prefer to watch or listen to my 5 ways to repurpose your content, check out this Facebook LIVE I did on this exact subject right here!
Sara Wiles is an Online Business Mentor for done-for-you service providers. She helps Virtual Assistants, Online Business Managers and Social Media Managers go from frazzled to focused, stark to sold out and bewildered to balanced.
Through her unique, personal mentoring style she supports her clients through confidence building, clarity gaining, mindset managing and massive action taking.
She spent 8 years traveling the US producing high-end corporate (and a few celebrity) events before becoming an entrepreneur. After just 4 weeks of starting her business, she filled her roster, replaced her 9-5 income and brought on a team. Sara is also a wife, mama, dog mama, exercise enthusiast, champagne connoisseur and four-letter word addict.
Click here to book a free call to talk more about your business goals and to see if mentoring would be a fit to help you achieve those dreams.